>gabes/the letter
trapwednesday2026-07-08

the list price did not move. your bill went up twenty-seven percent.

the flat subscription was the free sample. the meter is the business model.

you budgeted ai as a fixed line: so many seats, so many dollars, done. the vendors spent the spring moving the cost somewhere the pricing page does not show: openai doubled per-token rates outright, anthropic shipped a tokenizer that produces up to forty-five percent more tokens for the same text at the same list price, and github flipped copilot from flat requests to metered credits on june first. the first metered invoice is where you learn what your team actually uses, and nobody opens that invoice until it is already wrong. the guy who posted his forty-seven-dollar ai stack last quarter will not be posting the renewal. his affiliate link pays whether your bill triples or not, and the annual lock-it-in-while-it-is-cheap plan he keeps pushing is the trap, because you are committing to a unit the vendor can redefine mid-contract. price your ai by cost per task, not by the pricing page: take your three highest-volume workflows, measure what one run costs today, and budget from that number. before any renewal, make the vendor answer one question in writing: what is the unit, and who gets to change it.